What happens as a result of Jeff Bezos’ acquisition of the Washington Post could turn out to be the story of the resurrection of the newspaper publishing industry. If it works, it will be the dawn of a new era, one that our society desperately needs. This is the beginning of a story about a […]
Tag Archives: mission
Authenticity – The Clay That Molds Your Personal Brand
0I recently watched a TED talk by Julie Taymor, a brilliant film, theater, and opera director. Among the vast array of her works, she translated The Lion King from film to the theater production on Broadway. I’m paraphrasing a bit, but one of the profound things she said was, “You must be true to who […]
The Tour de France – Rebuilding Brand Integrity One Race At A Time
0On Sunday, July 21, 2013 Chris Froome, from Great Britain, won the 100th Tour de France. The significance of his victory lies in the way in which he addressed the issue of illegal doping and how it has devastated the sport of cycling’s Brand. In order for cycling to regain its luster and Brand strength, […]
My Mission – Let’s Grow Together
4My primary purpose is to add value to your business and your life – by exploring, examining, discussing, and asking questions to learn more about your Brands – both business and personal. The foundation of my philosophy about Brands is contained in the messages in my book: Brand Delusions. Here’s the nutshell definition: Your Brand […]