I collect fountain pens. For the 98 per cent of the population that writes with disposable ball-point pens, that might sound ridiculous. But for us 2 per-centers, fountain pens are pieces of art that you can write with. They range in price from $50 to $300,000. That’s right, $300,000. Exotic pens are created from expensive, […]
Archive | Values
RSSA Leader’s Personal Brand
0Andrew Mason, the CEO of Groupon recently got fired. Here is a copy of his parting letter to the Groupon employees, courtesy of a posting on February 28, 2013 by John C. Abell, consulting editor at Linked in. People of Groupon, After four and a half intense and wonderful years as CEO of Groupon, I’ve […]
Les Miserables and Personal Brands – going to extremes to achieve a Vision
0Les Miserables is, arguably, one of the best musicals of all time. Now it has become one of the finest motion pictures ever made. That achievement goes beyond music, money and talent. The effort and commitment underlying this production speaks volumes about what is possible with a vision, with people who share common values about […]
Searching For Society’s Sanity
0If you disagree with me, you are my sworn enemy. If you have a different solution than mine to a commonly acknowledged problem, you are guilty of trying to destroy our very existence. If I want centralized control and you favor decentralization, then you are a contemptible criminal – to be punished and destroyed.
An Independent Review of Brand Delusions
0Kirkus Reviews has just published their independent review of Brand Delusions. For those of you who may not know, Kirkus is a well established, credible, independent book review organization with a solid reputation in the publishing and media worlds. Here it is. TITLE INFORMATION BRAND DELUSIONS Exploding the myths and helping you improve your Brand […]