Archive | Values


Values In America


In November 2016 Hillary Clinton won the popular vote – by about 1.5 million votes – while decisively losing the electoral vote (the one that matters). The system is unfair, cry many Hillary supporters. It’s time to change the system. Maybe, maybe not. Hillary Clinton won the popular vote in New York and California by […]

Apologies – Some Are and Some Aren’t


I’ve been thinking a lot about apologies and their connection to values, given what’s been going on throughout society. Business and government scandals prompt epic quasi apologies. The rape at Stanford University and the response from a young man who refuses to take responsibility for his actions is pathetic. And there’s the Presidential campaign. Good grief. […]

Brands Behaving Badly – Lessons From The Affordable Care Act For Everyone


Well, Washington has given us yet another poster child for bad Brand behavior. The recent meltdown in the launch of the website for on-line enrollment to obtain health insurance required under the Affordable Care Act has shone a spotlight of Brand incompetence brighter than all the lights on Broadway. The technical problems, most of which were avoidable had the project been properly managed from the get-go, were only compounded by the behavior of the players in response to the web-site problems, from the President on down.

Personal Brands – Clarity And The Relevance Of Discussions Longer Than 140 Characters


You can’t achieve clarity and authenticity in the space of 140 characters. You can’t achieve it when all you have to offer is your own slanted opinion, fortified by bullshit masquerading as research. You can’t do that when you haven’t invested the time needed master the art of being clear, concise, focused and thoroughly understandable about whatever you are attempting to convey. You can’t wing it, based on your years of experience.

Being clear and being authentic is a dying art in our society.

Brands, Values & The Future Of Personal Real Estate Investing – Connecting The Dots


On September 21, 2013 I gave a presentation at the Equity Trust Company University Networking Conference in Orlando, FL. The title of my presentation was: “Brands, Values and The Future Of Personal Real Estate Investing – Connecting The Dots.” It received a standing ovation. Why, I asked myself? I believe the answer lies in the […]

J.C Penney – What Is Your Brand?


What is your Brand? What do you deliver and how do you deliver it? What experiences and results are your customers looking for? The answers to those two questions provide insight into how and how badly J.C. Penney confronted its challenges: declining Brand strength, falling market share and lackluster earnings. The bottom line is this: […]

More Lessons From Rutgers


The other shoe has dropped. This morning Tim Pernetti, the now former Athletic Director presented his resignation letter to Robert Barchi, the president of Rutgers University. That was the whistle that started the “Blame Game.” According to a news article, Pernetti said that he wanted to fire Mike Rice back in November 2012 when he […]

Lessons From Rutgers


If it was called Rutgers Basketball Academy instead of Rutgers University, they might be filing for bankruptcy right now. Lucky for them that basketball is only a small part of the total university program. The recent airing of a YOUTube video showing Mike Rice, the men’s basketball coach, shoving players, throwing basketballs at them, and unleashing verbal […]